Mascara is a girl’s best friend. It can make your eyes pop, and help you step up your makeup game. But if you want to get the most out of your trusty tube of mascara, you need to choose the right shade. After all, it’s not just about what looks good on other folks – you gotta find the color that works for you!

Sure, there are some broad guidelines when it comes to picking the perfect mascara shade, but I’m here to tell ya: don’t be afraid to get creative. The key is to experiment and find a mascara that complements your unique skin tone and hair color, so you’ll look and feel great.

So ready to totally revamp your eye makeup game? Let’s get started!

What to Consider

Choosing the right mascara shade can be a daunting task. Sure, you might think all mascaras are created equal, but that’s simply not the case! There are so many shades and types of mascara, it can be hard to know which one is best for you. That’s why it’s important to consider a few key factors when choosing the right mascara shade for your skin tone, hair color, and desired look.

When selecting a mascara shade, the most important factor to consider is your skin tone. Do you have cool-toned skin or warm-toned skin? People with cool-toned skin should opt for shades like brown, black, blue, or purple, while those with warm-toned skin should choose shades like brown, green, or black.

A close-up of an array of colorful mascaras in a palette.

Similarly, your hair color can also help you decide which mascara shade to choose. If you have light colored hair, then you should go for lighter shades like brown or blonde. For dark hair colors, black mascara is typically the best choice.

Finally, don’t forget to consider what kind of look you want to achieve. Are you going for subtlety or drama? Mascara shades like black, brown, and navy blue tend to provide a more natural look, while colors like purple, green, and blue offer a bolder, more dramatic statement.

Types of Mascara Shades

Now that you know what to consider when picking the right mascara shade, let’s get into the nitty gritty: what colors are out there. I’m going break down all the shades that are available so you can make an educated and informed choice.

If you’re looking for something subtle, brown mascara is a great option. It won’t look too flashy and can give you just a hint of definition on those lashes. It looks especially nice with hazel or green eyes.

The classic choice is black. Whether you go for a matte finish or something sparkly, black is a safe bet if you want that dramatic look. Just be sure to start off light, you can always add more layers if you feel like you need it.

Maybe you’re feeling a little more adventurous? Blue, purple, and green mascaras are wild cards but definitely worth considering. Their vibrant hues will add some serious WOW factor to your look, so why not live a little?

Tips for Choosing the Right Shade

The right shade of mascara can really pull a look together and make your peepers pop — but finding it can be tricky! Here are my tips to help you decide which shade is right for you.

First, you should consider your skin tone. Darker skin tends to do better with deeper colors since they’ll contrast more, while lighter skin tones tend to look better with lighter shades. There’s no hard and fast rule, though — I encourage you to test out a few colors to find the one that works best for you.

Next, consider your hair color when picking out a mascara shade. If you have light hair, brown or blue mascara may work well for you. If you have dark hair, then black or purple may be the way to go. Again, feel free to experiment with a few colors until you find the one that looks best.

It’s also important to consider what look you’re trying to achieve with your mascara. Are you going for a subtle, natural look? You may want to go for a lighter shade, like brown or blue. Or do you want something bold and dramatic? If so, you may opt for a richer, darker hue. The choice is completely up to you.

Finally, keep in mind that if you’re using mascara on both top and bottom lashes, you may want to use a lighter shade on the bottom ones. This will give you a softer, more natural-looking effect that brings dimension to your eyes.


To wrap it all up, finding the perfect mascara shade is essential for completing any makeup look. It’s important to take into consideration your skin tone and hair color when selecting a product, as well as experimenting with multiple colors until you find your ideal shade. Brown, black, blue, purple, and green are all common colors that can help you achieve the desired results. And if you want to add more subtlety, try using a lighter shade of mascara on your bottom lashes. So don’t be afraid to go outside of your comfort zone and test out different colors— you won’t regret it!

Mascara Shade FAQ

How do you know which mascara is right for you?

Choosing the right mascara can be a daunting task. If you’re new to makeup, it can feel like you’re walking through a minefield blindfolded. The key is to know your goal – are you looking for something natural, something with lots of volume, or something to add a little extra drama? Once you know what you want out of your mascara, the task gets a lot easier.

Start by researching different brands. Look for mascaras that are specifically formulated for your eye shape. For example, if you’re looking for volume, then look for one with a curved or thickening brush. If you want something natural and subtle, then you’ll want something with a thinner, rounder brush. It’s also important to research the ingredients list, since some mascaras can be drying or irritating.

When it comes to color, go with a shade that accents your eye color. Darker colors will make blue eyes pop and brown eyes look more mysterious, while lighter colors are great for enhancing lighter eyes. Also, keep in mind that lighter colors can give the illusion of larger eyes, while darker colors can make eyes appear smaller. Don’t forget to factor in your skin tone, too – lighter colors can wash out pale skin, while darker colors can add too much contrast.

Finally, don’t be afraid to experiment! Mascaras come in so many shades and textures, so it’s important to find one that works for you. Don’t be afraid to try out different colors and formulas if you’re having trouble finding one that you like. You may be surprised at how different it can make you look!

Does brown mascara look better than black?

Well, it really depends on your preference. When it comes to mascara, I think there are two camps: those who prefer a dramatic look with black mascara, and those who prefer a softer look with brown mascara.

If you’re going for a dramatic look, black is typically the way to go. Black mascara can help make your features stand out and look bolder. Brown mascara, on the other hand, gives a much subtler effect. It can be a great choice if you’re going for a day-to-day look or you want to soften your features.

At the end of the day, it’s completely up to you. My suggestion would be to try both black and brown mascaras to see which one you prefer. Of course, if you’re going for a dramatic look, you may want to opt for black mascara. But, if you’re looking for something more subtle and natural, brown mascara is definitely the way to go.

Ultimately, it’s all about finding the shade that works best for you. Experiment and see which one looks best on you. Good luck!

Is brown mascara better for older eyes?

Choosing the right mascara shade can be tricky, especially for someone older. When it comes to age, brown mascara can be a better choice. Brown has more subtle hues, and it can be easier on your eyes than some of the darker colors. Plus, brown won’t look too harsh when you wear darker shades of eye shadow. You can also experiment with shades like plum, taupe, and navy, which can all be great alternatives to the traditional black.

Keep in mind that you don’t want your mascara to be too light or too dark. You want something that adds a subtle touch of color to your lashes, rather than overpowering them. And don’t forget to use a waterproof mascara to ensure it won’t smudge or run throughout the day.

To get the best effect, start by lightly brushing on a single coat from the base to the tips of your lashes. Allow it to dry and then apply a second coat to intensify the color. And, of course, don’t forget to use an eyelash curler if you want to add even more definition and curl.

Once you’ve found a shade you like, you can experiment by layering different colors, like wearing black mascara on top of brown, or vice versa. Just remember to go easy on the application so you don’t end up with clumpy, unnatural-looking lashes.

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